The operator of the popular beauty and cosmetic products portal site @cosme is rapidly gaining a foothold in Asia thanks to brisk demand for high-quality Japanese cosmetic brands.
The cosmetics retailer, Istyle Inc., opened its second brick-and-mortar @cosme store in Hong Kong earlier this month following the opening of its first outlet in the Chinese territory in June.
The Japanese company opened the new shop in the Tuen Mun district, in the New Territories, after the first shop at Star House, a commercial complex in Tsim Sha Tsui, one of Hong Kong's busiest shopping districts, hit its initial target of more than 100,000 customers per month.