This story is from May 24, 2022

Why should you add face mask to your beauty regime in summers

Surviving the scorching summer heat while maintaining a bright glow on your face and a shine in your hair sounds impossible, doesn’t it? But what if we told you, it isn’t?
Why should you add face mask to your beauty regime in summers
Surviving the scorching summer heat while maintaining a bright glow on your face and a shine in your hair sounds impossible, doesn’t it? But what if we told you, it isn’t?
It’s easy to associate the summer with oily skin, blemishes, breakouts, dull and dry hair and an irritable scalp. However, waiting for the summer to end for that radiant face and shining hair isn’t a viable solution, especially as the world recovers from the pandemic and we make our way back to normal after two years of working from home.
And so, a quick fix to beat the heat is needed. The best solution is to switch up your skin and hair care routine by adding effective cooling hair and face masks to your stock of beauty products.
We all have felt the urge to stand inside a refrigerator or immerse our faces in a bucket of ice water when it’s hot outside . What most people don’t know is that ice has advantageous properties. The beauty industry often draws inspiration from such natural and straightforward techniques and betters them by taking them up a notch. One of the finest examples of this is the creation of cooling face masks- an easier way to obtain the refreshing and cooling effect of ice coupled with the well-renowned benefits of face masks. There are several reasons why cooling face masks are a must add to your beauty regime this summer-
1.
Cleansing
- During the summer, all the dust and pollutants accumulate and stick to your face, leaving the skin looking dull and depressed. By wearing a face mask for a few minutes, the soothing ingredients (like aloe vera, cucumber, etc.) can seep through the pores and cleanse the skin. Additionally, using a gel cooling mask can even prevent oily skin and kill dead cells. The face mask also moisturises your face, closes pores, prevents infections and breakouts and leaves your skin feeling clean and supple.
2.
Hydrating
- The cooling effects of the face mask ensures hydration and cures dry skin. The mask blocks any water loss from the pores while hydrating and profoundly nourishing the skin, which leaves you feeling refreshed.
3.
De-tanning and preventing inflammation
- The feeling of coming back home from a hot summer day and inspecting your tan lines is among the topmost frustrating things about summer. However, cooling face masks have antioxidant properties that de-tan your skin. By penetrating deep into the skin, these masks manage to scrape off the tan and make your face glow. The antioxidant properties also reduce any inflammation that may be caused by prolonged exposure to the sun’s harmful UV rays or the screen’s blue rays. So even if you are working from home- and constantly staring at a screen, a cooling face mask is a must!

4.
Soothing
- Like the valuable effects of ice on skin, cooling masks curtail puffiness and reduce dark circles. Moreover, after a long day in the sizzling summer sun, cooling masks are the perfect way to unwind. All you need to do is light some candles, watch your favourite tv show, put on a cooling face mask and watch your worries dissipate into thin air.
And who doesn’t want every single one of these benefits? These irresistible properties are why cooling face masks are all the rage this summer, and rightfully so!
But it doesn’t just stop here. Cooling hair masks, too, are taking over the beauty industry by storm.
A bad hair day is a reality we are all too familiar with. And during the summer, it almost feels like it’s exceptionally frequent. This is because the sweltering heat, UV rays, pollutants and humidity cause problems like dull and dry hair, frizziness, itchy scalps, allergies, dandruff and hair loss. Again, the simplest solution is to grab a cooling hair mask and watch your hair transform into a healthy and lustrous mane.
With inputs from Naina Ruhail, Co- CEO and Founder of Vanity Wagon.
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